An AI receptionist in Australia is priced in two parts: a one-off build and a monthly fee. Ours is $3,000 to build and $297 a month to run, both published on our rate card. The build is the expensive half, because it is the part that teaches the system your business.

This issue is about the phone. What answering it properly costs, which businesses genuinely need to fix it and which do not, what AI answer engines actually cite when someone asks them to recommend a local business, and two case studies from our own data with the unflattering parts left in. Every figure in this issue comes from a source we can point at: our published rate card, our Search Console, our AI visibility baseline, or a client's Google Ads account.

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